Amazon Prime Day 2020: Everything You Need To Know About The 2-Day Sale

Now less than 24 hours away, Amazon Prime Day is nearly upon us. What started five years ago as a one-day celebration of Amazon’s 20th anniversary has grown into an annual two-day sale event that people look forward to, featuring thousands and thousands of time-sensitive discounts, and spawning a sales frenzy not just at Amazon, but at competing retailers such as Walmart as well.

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While the sale largely seems to exist to drive Amazon Prime subscriptions — you must be a member to take advantage of most of the deals — it’s ultimately a great opportunity for saving, especially on Amazon-branded products, like Kindle, Fire TV, Echo and Ring smart home devices. Coming just weeks ahead of Black Friday, Amazon Prime Day 2020 is shaping up to be bigger than ever, tempting shoppers to get their holiday shopping done earlier than ever.

Here’s everything you need to know about the two-day shopping event, but be sure to read on for all of our Amazon Prime Day coverage and to check back as deals go live.

What is Amazon Prime Day and how does it work?

Amazon Prime Day is the online retailer’s annual two-day sale event and Amazon’s biggest sale of the year. Originally launched in 2015 as a one-day sale to celebrate Amazon’s 20th anniversary, Prime Day has evolved into a two-day event that happens every year. During the sale, Amazon Prime members have access to limited-time offers on thousands of top products across categories. 

When is Amazon Prime Day 2020?

Amazon Prime Day 2020 starts on October 13 and runs through October 14. 

When does Amazon Prime Day 2020 start?

Amazon Prime Day starts at 12 a.m. PT on Tuesday, October 13 and goes until midnight PT on Wednesday, October 14. 

When does Prime Day end?

This year Amazon Prime Day ends at 11:59 PT on Wednesday, October 14.

Why was Amazon Prime Day 2020 postponed?

Originally scheduled for July, Amazon Prime Day was postponed this year due to COVID-19 and its effect on supply chains.

What is on sale for Amazon Prime Day?

Thousands of products across all categories will be on sale for Amazon Prime Day, including but not limited to: toys, electronics, fashion, home, furniture and more. We’ve gotten a sneak peak at some of the deals, and there are many items included that have been best-sellers all year.

Do you need an Amazon Prime account for Prime Day?

Yes, you need to be an Amazon Prime member in order to take advantage of the exclusive Prime discounts that will run now through the end of the sales event.

How do I become an Amazon Prime member?

You can become an Amazon Prime member by signing up here. Amazon Prime membership costs $119 for the year or $12.99 per month, and every membership starts with a free 30-day trial. Certain people may be eligible for discounted membership, which you can read about in our post on how to sign up for Amazon Prime membership.

How much is Amazon Prime membership?

Amazon Prime membership costs $12.99 per month or $119 for the year, and every membership starts with a free 30-day trial, so if you’re hoping to take advantage of the Amazon Prime Day deals, start your free trial today.

What is the best Amazon Prime Day Deal right now?

While the best Prime Day deal might be in the eye of the beholder, a few of the best discounts available currently are $100 off Beats Solo Pro Noise Cancelling Headphones, $50 off highly coveted Apple AirPod Pros and $80 off an Echo Show, though there promises to be many more deals.

Apple AirPods pro


More Forbes coverage on Amazon Prime Day

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