WPP’s GroupM Is Like a River In Egypt

One of the oldest jokes in world is that “de Nile is not just a river in Egypt,” and one that certainly Rob Norman, chief digital officer of WPP’s GroupM, has heard many times. But he must believe de Nile is a river in Egypt when he says, “In the U.S., rebates or other forms of hidden revenue are not part of GroupM’s trading relationships with vendors.”